Marketing and Supply Chain News

A paper by Jordan Moffett will be published in The Journal of the Academy of Marketing Science.

David Hardesty received a 2020 Outstanding Reviewer Award for the Journal of Consumer Research. 

Adam Craig has been appointed as an Academic Fellow with the Office of the Investor Advocate at the U. S. Securities and Exchange Commission.   

Meike Eilert shared her insights on credit card usage and the food industry with WalletHub. 

Two articles by Meike Eilert were recently published articles in the Journal of Public Policy & Marketing. 

Allan Chen is  co-editing a special issue of the Decision Sciences Journal on "Behavioral Pricing in the Platform Economy."

On Friday, August 21, the Gatton Inter-Departmental Research Seminar (GIDRS) was successfully launched. 

During the spring 2020 semester, students in John Peloza’s B&E 327 Global Scholars class had the opportunity conduct an experiential learning project with Louisville-based nonprofit Anchal Project. 

Allan Chen has been named a co-editor for Decision Sciences.

The ongoing coronavirus pandemic highlights the growing importance of managing the global supply chains more effectively.