Marketing and Supply Chain News

June 07, 2021

A paper co-authored by Allan Chen has been accepted by the Journal of Consumer Research, a UTD journal.

June 02, 2021

In a forthcoming Journal of Marketing article, David Hardesty and colleagues examine how emotional confidence is needed along with emotional intelligence to be successful in sales.

May 07, 2021

Allan Chen received the Outstanding Reviewer Award from the Journal of Marketing. 

May 03, 2021

John Peloza’s B&E 327 Global Scholars class supported social enterprise organization Black Soil through an experiential learning project.

April 05, 2021

Congrats to Allan Chen, who will be co-chairing the 2022 Association for Consumer Research (ACR) Annual Conference, one of the major conferences in marketing.

March 16, 2021

The event takes place from 5-6 p.m. EST on Wednesday, April 21, via Zoom.

March 08, 2021

"Emotional Calibration and Salesperson Performance Abstract" by David Hardesty and co-authors has been accepted at the Journal of Marketing. 

March 05, 2021

Leslie Vincent was selected to participate in the Bluegrass Higher Education Consortium Academic Leadership Academy (BHEC-ALA).  

February 16, 2021

The new Master of Science in Marketing (MSM) program provides specialized knowledge demanded by the industry.

February 05, 2021

Meike Eilert was featured in WalletHub's piece about Travelers car insurance.