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The Gatton College of Business and Economics is pleased to share that Adam Craig, Associate Professor of Marketing, has been appointed as an inaugural member of the Board of Directors for the North American Securities Administrators Association (NASAA) Investor Protection and Education Foundation. 

 


The Gatton College of Business and Economics is proud to recognize Kenneth Troske, PhD, Richard W. and Janis H. Furst Endowed Chair in Economics, for his role as a co-author on a newly released National Academy of Sciences, Engineering, and Medicine (NASEM) report. 

 


In this back-to-school edition of Simon Says, the Class of 2029 takes over the spotlight for Gatton’s largest incoming class yet — 1,529 Wildcats strong! From gelato on the plaza to Aussie treats with a marketing twist, to a brand-new “Wildcat or Wallaby” game show, this episode rolls out the blue carpet with flavor, fun, and first-day excitement. Season eight of Simon Says is officially in session — packed with energy, laughter, and the promise of an unforgettable year ahead!

 

 


Jordan Moffett, Assistant Professor of Marketing at the Gatton College of Business and Economics, has co-authored new research published in the Journal of Marketing titled “Customer Data Privacy Stewardship.” The study urges companies to stop treating data privacy as a mere compliance obligation and start viewing it as a strategic advantage.


In this sky-high July episode of Simon Says, Dean Sheather takes us aboard Air Gatton for a whirlwind tour of study abroad adventures across 10 countries — complete with castles, cappuccinos, and career upgrades at 30,000 feet. Back on the ground, we dive into Gatton’s role in the Governor’s School for Entrepreneurs and reveal exclusive details about our upcoming 100 Years of Distinction Centennial Gala. From vertical networking to gubernatorial guest stars, this jet-setting journey is packed with inspiration, innovation, and international flair!


In a groundbreaking demonstration of industry-academic collaboration, graduate students from the University of Kentucky piloted a logistics innovation that could redefine how transportation fleets track and optimize deliveries across the U.S.