MBA 648-401 The Law & Business of IP Management (Elective)

Thursday, April 9, 2020

6:00pm – 8:30pm

Course Description: This is a broad course covering, from the perspective of the in-house IP manager, engineering business unit leader or other entrepreneurial executive, the critical areas of IP strategy and IP portfolio management in a variety of business settings in the global economy, including methodologies to evaluate, value and create value from that IP. The course will first adopt a macro lens, covering market participants and dynamics, course of dealing, policy shifts and contemporary thinking related to IP. Next, adopting a micro lens, the course will teach principles of IP portfolio development, protection, and strategic management, focusing on patents and addressing copyrights and trademarks where applicable. The class will explore IP management from preliminary asset development to stages of portfolio maturation and disposition, including business, legal, and policy considerations at each step. Various academic theories, scenarios and cases will be discussed, such as: law and economic theory surrounding IP management, invention disclosure, product-IP mapping and protection, corporate culture and approval processes relative to IP, international relations, technology transfer and licensing, mergers and acquisitions, asset divestitures and monetization, patent litigation, the rise and use of intermediaries, regulatory agencies and anti-trust matters related to IP, reorganization and bankruptcy, taxation of IP assets, and more. The class will also offer a small focus on the role and importance of valuation, and the critical component that valuation plays to lawyers and business executives in capital raises, M&A events, patent litigation damages, patent licensing and executing other IP transactions.
Faculty:
Ian McClure
When:

January 16, 2020
6:00 pm – 8:30 pm

January 23, 2020
6:00 pm – 8:30 pm

January 30, 2020
6:00 pm – 8:30 pm

February 6, 2020
6:00 pm – 8:30 pm

February 13, 2020
6:00 pm – 8:30 pm

February 20, 2020
6:00 pm – 8:30 pm

February 27, 2020
6:00 pm – 8:30 pm

March 5, 2020
6:00 pm – 8:30 pm

March 12, 2020
6:00 pm – 8:30 pm

March 26, 2020
6:00 pm – 8:30 pm

April 2, 2020
6:00 pm – 8:30 pm

April 9, 2020
6:00 pm – 8:30 pm

April 16, 2020
6:00 pm – 8:30 pm

April 23, 2020
6:00 pm – 8:30 pm

April 30, 2020
6:00 pm – 8:30 pm