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Blair Kidwell  
Associate Professor of Marketing
Department of Marketing and Supply Chain

Website  |  Vita
 
Contact Information:
Office Location:  
455N Gatton College of Business and Economics
Lexington, KY 40506
  Email: b.kidwell@uky.edu
Phone: 859.257.2869
Fax: 859.257.3577
 
Biography:
Dr. Blair L. Kidwell is currently an Assistant Professor of Marketing at the University of Kentucky. Dr. Kidwell received his Ph.D. in Marketing from Virginia Tech in 2004 and holds a B.S. in Psychology from Boise State University. Dr. Kidwell previously held a faculty position at Kansas State University from 2004-2005.

Dr. Kidwell's research focuses on consumer decision making, particularly in the areas of emotion, emotional intelligence, and perceptions of control on consumer judgment and choice. His other research focuses on the role of emotion in service encounters, emotional influence strategies in personal selling, cognitive and emotional knowledge calibration, and social marketing of various health and consumer related areas, including credit card acquisition and money management behaviors.

Dr. Kidwell has published articles in academic and professional journals, including the Journal of Consumer Research, Journal of Consumer Psychology, Psychology and Marketing, Journal of Economic Psychology, Journal of Personal Selling and Sales Management, Journal of Applied Social Psychology, and several conference proceedings.

Dr. Kidwell was runner up for the Journal of Consumer Psychology Young Contributor Award in 2003, awarded to the most outstanding article published in a given year of JCP that was accepted when the first author was less than three years past the receipt of his or her degree. He also received the Best Overall Paper Award at the La Londe Research Conference in 2005.
 
Education:
2004 - PHD, Marketing/Marketing Management, Virginia Tech
1998 - BS, Psychology, Boise State University
 
Recent Publications:
Articles (12):
Food for Thought: Transforming Research into Actionable Information for Consumers
Journal of Business Research - Year: 2012
Page Number(s): 15
Emotional Intelligence in Marketing Exchanges
Journal Of Marketing - Year: 2011
Consumer Emotional Intelligence: Conceptualization, Measurement, and the Prediction of Consumer Decision Making
Journal Of Consumer Research - Year: 2008
Emotional Calibration Effects on Consumer Choice
Journal Of Consumer Research - Year: 2008
Perceiving emotion in the buyer-seller interchange: The moderated impact on performance
Journal Of Personal Selling & Sales Management - Year: 2007
Volume: 27  Issue: 2  
Instrumental and expressive traits as predictors of salesperson goal orientations and self-perceived sales abilities
Journal Of Personal Selling & Sales Management - Year: 2006
Volume: 26  Issue: 2  Page Number(s): 143-158
The moderating effect of perceived control on motivation to engage in deliberative processing
Psychology & Marketing - Year: 2005
Volume: 22  Issue: 9  Page Number(s): 751-769
An examination of money management tendencies
Journal of Economic Psychology - Year: 2004
Volume: 25  Page Number(s): 601-616
Subjective Knowledge, Search Locations, and Consumer Choice
Journal Of Consumer Research - Year: 2004
Volume: 30  Page Number(s): 624-636
An examination of perceived behavioral control: Internal and external influences on intention
Psychology & Marketing - Year: 2003
Volume: 20  Issue: 7  Page Number(s): 625-642
Determinants of money management
Journal Of Applied Social Psychology - Year: 2003
Volume: 33  Issue: 6  Page Number(s): 1244-1260
The moderated influence of internal control: An examination across health related behaviors
Journal Of Consumer Psychology - Year: 2003
Volume: 13  Issue: 4  Page Number(s): 377-386
Presentations (9):
"Consumer emotional intelligence: Conceptualization, measurement, and the prediction of consumer decision making" , Presentation at the Association for Consumer Research Conference
Location: Memphis , TN
Year: 2007
Presenter(s): Blair Kidwell, David Hardesty, Terry Childers
"The moderating effects of past experience on behavioral intentions" , Presentation at the Association for Consumer Research Conference
Location: Orlando , FL
Year: 2006
Presenter(s): Blair Kidwell, Robert D. Jewell
"Emotional calibration on consumer decision making: Ability and confidence as predictors of performance" , Presentation at the 2005 International Research Seminar in Marketing
Location: La Londe les Maures Year: 2005
Presenter(s): Blair Kidwell, Richard McFarland
"An examination of money management tendencies" , Presentation at the Association for Consumer Research Conference
Location: Atlanta , GA
Year: 2002
Presenter(s): Blair Kidwell, Robert Turrisi
"The moderated influence of internal control: An examination across health related behaviors" , Presentation at the Association for Consumer Research Conference
Location: Austin , TX
Year: 2001
Presenter(s): Blair Kidwell, Robert D. Jewell
"Determinants of drinking and driving: Developing interventions based on cognitive structure, affect, and past experience" , Presentation at the Marketing & Public Policy Conference
Location: Washington , DC
Year: 2000
Presenter(s): David Brinberg, Blair Kidwell, Eloise Coupey
"Subjective knowledge and consumer choice" , Presentation at the Association for Consumer Research Conference
Location: Salt Lake City , UT
Year: 2000
Presenter(s): Christine Moorman, Kristin Diehl, David Brinberg, Blair Kidwell
"A cognitive analysis of college student credit card acqusition" , Presentation at the Rocky Mountain Psychological Association
Location: Fort Collins , CO
Year: 1999
Presenter(s): Blair Kidwell, Robert Turrisi
"Health variables influencing vaccinations" , Presentation at the 40th Annual Idaho Academy of Science Meeting
Location: Boise , ID
Year: 1998
Presenter(s): Blair Kidwell, Robert Turrisi

 

 

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